Managing Director, Business Development & Digital Media
About me
Aaron is a seasoned sales executive with deep expertise in the dynamic NYC advertising market. His career began at Ziff Davis Media, selling classified ads for PC Magazine, and has since evolved into leadership roles across digital, social, in-game, and mobile advertising for prominent brands such as Time Inc., American Media Inc., and Law.com. With a proven track record of success, Aaron has consistently leveraged data-driven strategies and cutting-edge technology to drive sales growth and revenue.
In his current role, Aaron oversees digital revenue for NASCAR, spanning NASCAR.com, the mobile app, and social media channels. He also collaborates with the National Sales Team to secure Official Partnerships for NASCAR and works closely with the Sports Betting Group to onboard additional Authorized Gaming Operators to the platform.