Josie Waters, has been in healthcare marketing for more than 20 years working in agencies and for industry. With a focus on patient marketing, she has helped to bring many successful drugs and campaigns to market across dermatology, neurology, gastro, arthritis and cardiovascular disease areas. Josie has played a critical role in several blockbuster brands like LIPITOR, CELEBREX, and LINZESS. She successfully employs tried and true media channels and keeps her finger on the pulse of new media and technologies to engage and support patients in their pursuit of wellness. Josie leads with the belief that we are better together, and that collaboration and diversity of thinking leads to the best possible outcomes. She is regarded as a strong and compassionate leader.