Name: Case Study: Better Audience Quality, Zero Incremental Media Spend
Start: 2024-09-17T16:30:00-0400
End: 2024-09-17T17:00:00-0400

Tuesday September 17, 2024 4:30pm - 5:00pm EDT

Virtual

This session will highlight how Azurity Pharmaceuticals effectively utilized two existing strategic partners—a media planning agency and a zero-party data survey platform—to drive substantial media efficiencies automatically by simply connecting the data from these two systems.

Speakers

Paul Murasko

Head of Digital Innovation & Marketing Operations, Azurity Pharmaceuticals

A passionate and innovative senior commercial leader, Paul has his finger on the pulse of digital transformation, innovation and customer engagement with a proven track record of developing and implementing award-winning sales and marketing campaigns in complex, dynamic environments... Read More →

Tuesday September 17, 2024 4:30pm - 5:00pm EDT
Virtual

Digital Pharma East 2024 (Virtual)

Paul Murasko

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